MASERU – Lesotho insurance company, Lesotho National Insurance Group (LNIG), believes its football sponsorship for the LNIG Top 8 Soccer Championship is an initiative uniting the people of Lesotho.
For the second year running, the LNIG has set aside a M600,000.00 (US$6,000.00) support for top-placed eight team competition in the Vodacom Premier League for the 2014/2015 Top 8 soccer championship which began on January 24-25, 2015.
The LNIG Sales Manager Qamako Mahao told newsline365.wordpress.com yesterday the company was dishing out the lucrative sponsorship to the sport as its social responsibility initiative.
“The LNIG is financially supporting the football competition as part of its giving back to the Basotho clients who have supported the company. The initiative is meant to boost football competitiveness,” explained Mahao.
He said LNIG’s involvement in sport is also viewed as an additional incentive for entertainment that transcends any potential social divisions.
The competition is the highest prize offering by an insurance business in Lesotho after it was increased from M300,000.00 (US$3,000.00) in the previous tpurnament.
The 2014/2015 LNIG Top 8 Soccer Championship is run under the Premier League Management Committee and the football’s governing body Lesotho Football Association (LeFA). It has seen soccer giants Matlama, Bantu, FC Likhopo, Lesotho Correctional Service, Lesotho Defence Force, Linare, Lioli and Qoaling Highlanders making an entry into the challenge.
Already, four of the teams, Lioli, holders of the 2013/2014 LNIG Top 8 trophy and M40,000 first prize money, their closed neighbours Linare, Lesotho Defence Force and not much-fancied Qoaling Highlanders have already kissed good-bye to this year’s finals.
LNIG will give out M100,000.00 (US$10,000.00), M80,000.00 (US$6,000.00), M60,000 and M50,000 (US$5,000.00) to the winners, the runners-up, third and fourth-placed clubs at a two-day show-piece on March 21-22, 2015.
The four clubs that suffered defeat in the quarterfinals are to obtain a participating consolation fee of M30,000.00 (US$3,000.00) each.